Plastic Pet Snack Strong Zipper Bags

New market conditions and consumer values are transforming the face of an increasingly diverse pet food aisle.

In today’s pet food aisle, pet parents expect to find a diverse menu of products that meet not only their pets’ nutritional needs but also their own values. These values used to be relatively basic – maybe something affordable with a familiar brand name or a friendly face on the bag. Nowadays, many consumers’ tastes have become more refined, as they scan crowded rows of premium and super-premium products for wholesome, organic options or grain-free, meat-centered formulations. Pet food brands know their packaging is a big part of how they connect with their consumers.